{"id":255878,"date":"2023-04-15T13:38:00","date_gmt":"2023-04-15T11:38:00","guid":{"rendered":"https:\/\/plastimark-new.inode.it\/comercio-minorista-y-gran-distribucion-la-diferencia-de-inventario\/"},"modified":"2026-01-30T12:17:10","modified_gmt":"2026-01-30T11:17:10","slug":"comercio-minorista-y-gran-distribucion-la-diferencia-de-inventario","status":"publish","type":"post","link":"https:\/\/plastimark.com\/es\/comercio-minorista-y-gran-distribucion-la-diferencia-de-inventario\/","title":{"rendered":"Comercio minorista y gran distribuci\u00f3n: la diferencia de inventario."},"content":{"rendered":"\n<p>Las diferencias de inventario causa grandes p\u00e9rdidas en el punto de venta, y el 50% de ellas son robos. Los datos muestran que en los \u00faltimos a\u00f1os el coste econ\u00f3mico total de las p\u00e9rdidas en el sector minorista y de la gran distribuci\u00f3n (dado por la suma de la p\u00e9rdida desconocida y el gasto en medidas de seguridad sobre el volumen de negocio) equivale por t\u00e9rmino medio al 2,01% del facturaci\u00f3n. <\/p>\n\n<p>Entre los incidentes de robo, uno de los m\u00e9todos m\u00e1s r\u00e1pidos es la sustracci\u00f3n de dispositivos antirrobo, seguido de la ocultaci\u00f3n de art\u00edculos en el interior de bolsas o mochilas y, por \u00faltimo, el m\u00e1s sencillo, el denominado \u201cgrab and run\u201d.<br\/>Los principales beneficios de aplicar estrategias de prevenci\u00f3n son:<br\/>\u2013 reducci\u00f3n de costes,<br\/>\u2013 mejora de la eficiencia,<br\/>\u2013 mejora de la experiencia de compra,<br\/>\u2013 aumento de las ventas,<br\/>\u2013 aumento de la competitividad<\/p>\n\n<p>Hablando de costes, es importante saber que el coste econ\u00f3mico total medio de las p\u00e9rdidas en el sector minorista y de la gran distribuci\u00f3n es de aproximadamente 4,97 millones de euros, es decir, unos 84 euros por cabeza de cada ciudadano italiano. Se trata de un aumento con respecto a la cifra estimada en estudios anteriores (este valor cambia muy significativamente en funci\u00f3n de los sectores de productos considerados). <br\/>Entre las propuestas que los minoristas deber\u00edan poner en pr\u00e1ctica, con el objetivo de reducir una de las causas de la diferencia de inventario, est\u00e1 sin duda ofrecer al cliente final diferentes herramientas para utilizar durante sus compras: cestas de mano de diversas capacidades, sistemas de cestas y peque\u00f1os carros de la compra.<br\/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Las diferencias de inventario causa grandes p\u00e9rdidas en el punto de venta, y el 50% de ellas son robos. Los &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"Comercio minorista y gran distribuci\u00f3n: la diferencia de inventario.\" class=\"read-more button\" href=\"https:\/\/plastimark.com\/es\/comercio-minorista-y-gran-distribucion-la-diferencia-de-inventario\/#more-255878\" aria-label=\"Leer m\u00e1s sobre Comercio minorista y gran distribuci\u00f3n: la diferencia de inventario.\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":1,"featured_media":257720,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[225],"tags":[],"class_list":["post-255878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-solutions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Comercio minorista y gran distribuci\u00f3n: la diferencia de inventario. - Plastimark<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/plastimark.com\/es\/comercio-minorista-y-gran-distribucion-la-diferencia-de-inventario\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comercio minorista y gran distribuci\u00f3n: la diferencia de inventario. - Plastimark\" \/>\n<meta property=\"og:description\" content=\"Las diferencias de inventario causa grandes p\u00e9rdidas en el punto de venta, y el 50% de ellas son robos. 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